Lior S.

Professional background

With over 25 years of experience in the water and food & beverages industries, I am an innovator and leader in creating and delivering healthy and sustainable solutions for consumers and businesses.

As the co-founder and CEO of Smart Soda Holdings, Inc., I hold multiple patents and trademarks for our on-demand functional beverage dispensers and products, which offer soda lovers various natural, organic, and sugar-free options.

My core competencies include new business development, marketing communications, customer relationship management, negotiation, budgeting, business planning, and operations management. I lead a fast-growing company preparing for an IPO and expanding its market presence and partnerships across the USA and beyond.

My mission is to revolutionize the beverage industry and challenge the status quo of unhealthy and artificial drinks. I am passionate about providing consumers and businesses with an innovative and convenient way to enjoy delicious and functional beverages to support their health and wellness goals.

Investor, board member, and advisor. Recently launched our $140M EB5 Program.

Areas of Expertise

Food and Beverage, Pre IPO, Startups